ARTICLE
HBO Asia Teams up Singaporean sneaker designer to create 4 GOT-inspired sneakers
By Flora / 16 Apr 2019 (Tuesday)
Photo Credit: HBO Asia
In celebration of the premiere of the 8th and final season of Game of Thrones, HBO Asia has commissioned Singaporean sneaker designer and home-grown label, SBTG, to create four bespoke sneaker designs paying homage to the series.
The four pairs will be on display from 17-30 April at the Limited Edt Chamber store in The Shoppes at Marina Bay Sands. Although these sneakers are not for sale, fans can stand a chance to win a pair of the kicks through a contest. Contest ends on 25 April 2019.
Head to the microsite: gameofthronessbtg.hboasia.com for more information.
Photo Credit: HBO Asia
Mark Ong, artist behind the SBTG label, skilfully combined his signature military-inspired designs and intricate detailing with iconic GAME OF THRONES themes onto four pairs of sneakers. Three pairs are designed with familiar colours, motifs and quotes from House Targaryen, House Stark and House Lannister while the fourth pair is given an icy transformation by the Night King and his White Walkers.
Each pair of GAME OF THRONES x SBTG customised sneakers are embedded with Near-Field Communication (NFC) chips powered by VeChain, a public blockchain platform that allows any potential collector the ability to verify the authenticity of each pair through VeChainThor blockchain. The NFC chips also contain exclusive behind-the-scenes videos of each sneaker design which can be played and viewed by anyone using the Vechain mobile app.
New episodes from the eighth and final season of GAME OF THRONES will debut in Asia same time as the U.S. every Monday at 9am, with a same day encore at 10pm, exclusively on HBO GO and HBO. The series will also be available on HBO On Demand.