ARTICLE
NBCUniversal To Crown Their Very Own High Heeled Warriors!
By InCinemas / 04 Sep 2013 (Wednesday)
Hot on the heels of NBCUniversal’s highly successful High Heeled Warriors research on female Pay-TV viewers, the network has announced plans to roll out its inaugural High Heeled Warrior Awards.
The High Heeled Warrior Awards will recognize and celebrate the achievements of women in Asia who have contributed to society in their industry and community, and have made an impact in the lives of many around them.
High Heeled Warrior Awards will be rolled out today and spearheaded digitally. It aims to honor women in different fields such as Entrepreneurship, Arts & Entertainment, Community Service and Unsung Heroes.
The High Heeled Warriors research categorizes women across Asia in five different groups. These are the unique career-focused ‘Trailblazers,’ the spontaneous ‘Passionistas,’ the well- connected ‘Social-siders,’ the fiercely loyal ‘Peace-Keepers’ and the loving and family-oriented ‘Heart-Warmers.’
The High-Heeled Warrior Awards targets women who fit into these respective groups, showing how they have empowered themselves and the women around them, and also to celebrate their roles and contribution to society.
Nominations for the first three categories have been shortlisted by a panel of judges. The judging panel will be led by Christine Fellowes, Managing Director, Asia Pacific of Universal Networks Internation, Todd Forest, Executive Producer Asia Pacific, Microsoft Online Media and Publishing, Singapore, Ruth Yeo, Executive Director at YTL Singapore Pte Ltd and Director at YTL-SV Carbon Sdn Bhd and Diana Ser, who spearheads a communication consulting and media training company.
Submit your nominations from 27 August to 8 September as to who they think should be considered an Unsung Hero! Voting starts from 9 to 29 September.
(Vote for the Unsung Hero on the website here!)
Winners will be announced on-air on both DIVA Universal and E! Entertainment’s Facebook Pages, and also online by MSN.